August 7, 2009

Download the audio: How Mayo Clinic uses social media

By Kelley Luckstein

Mayo Clinic has the most powerful brand in health care, built over more than a century ago, primarily through word of mouth recommendations from satisfied patients and news coverage. In this GasPedal training call on how Mayo Clinic uses social media, Director of Communications Lee Aase explains how they are continuing to grow buzz  – and how you can, too.

 

GasPedal (blog), 8/6/2009

Tags: Social Media, Social Media

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