Mayo Clinic in the News Weekly Highlights

Posted on September 26th, 2013 by Karl W Oestreich

 

 

September 27, 2013

Mayo Clinic in the News is a weekly highlights summary of major media coverage. If you would like to be added to the weekly distribution list, send a note to Emily Blahnik with this subject line: SUBSCRIBE to Mayo Clinic in the News.

Thank you.

Karl Oestreich, manager enterprise media relations

CNBC SquawkBox
Mayo Clinic breaks down Obamacare

"We are not going to be doing any cutting, in fact we're hiring strategically," said John Noseworthy, Mayo Clinic president and CEO, discussing how the Affordable Care Act has impacted his business, as the clinic continues to look for ways to cut costs and increase quality care.

Reach: Squawk Box is the "pre-market" morning news and talk program on CNBC. CNBC provides real-time financial market coverage and business information to approximately 390 million homes worldwide, including more than 100 million households in the United States and Canada. CNBC also provides daily business updates to 400 million households across China.

Context: John Noseworthy, M.D., Mayo Clinic President and CEO, appeared on Squawk Box Sept. 25.

Public Affairs Contacts: Chris Gade, Karl Oestreich

Morning Joe
Doctors’ Orders: Launch of Obamacare

Dr. John Noseworthy from the Mayo Clinic joins us.

 

Morning Joe (Green Room Interview)
Mayo Clinic CEO breaks down Obamacare
by Michele Richinick

As medical providers deal with complexities resulting from a weakened economy, rising health care and insurance costs, and the upcoming implementation of the Affordable Health Care Act, services must be trustworthy and cost-effective…“We don’t think the law has gone nearly far enough to recognize the complexity of care or the continuum of the quality of outcomes, but we’ll see where it goes,” Dr. John Noseworthy, president and CEO of the Mayo Clinic, said Tuesday.

Reach: MSNBC provides in-depth analysis of daily headlines, political commentary and informed perspectives. MSNBC’s home on the Internet is tv.msnbc.com. Joe Scarborough hosts “Morning Joe,” with co-hosts Mika Brzezinski and Willie Geist, featuring interviews with top politicians and newsmakers, as well as in-depth analysis of the day’s biggest stories. Morning Joe has about 375,000 viewers daily.

Context: John Noseworthy, M.D., Mayo Clinic President and CEO, appeared on Morning Joe Sept. 24. He also conducted the "Green Room" interview while visiting the Morning Joe studios.

Public Affairs Contacts: Traci Klein, Chris Gade

Wall Street Journal
Why Is It Hard for Some People to Swallow Pills?
by Heidi Mitchell

For some healthy adults, getting sick enough to require medication is only half of the problem. The other is getting that pill to go down. Stephen Cassivi, a thoracic surgeon at the Mayo Clinic in Rochester, Minn., who specializes in esophageal disorders, offers one explanation for why some people find it difficult to swallow pills.

Circulation: The Wall Street Journal, a US-based newspaper published by Dow Jones & Company, is tops in newspaper circulation in America with an average circulation of 2 million copies on weekdays.

Context: Stephen Cassivi, M.D., is a Mayo Clinic thoracic surgeon with a joint appointment in the Mayo Clinic Transplant Center.

Public Affairs Contact: Traci Klein

Wall Street Journal
New Vaccines Aim to Help Fall Flu Fight
by Sumathi Reddy

…Although Type A viruses cause the most severe flu symptoms, children are especially vulnerable to Type B strains, said Robert Jacobson, medical director for the Employee and Community Health Immunization Program at the Mayo Clinic in Rochester, Minn. Nasal-spray vaccinations, which are popular for use with children, are expected to contain quadrivalent vaccines, according to the CDC. But supplies of quadrivalent vaccines, approved for use this year by the Food and Drug Administration, are expected to be limited in the injectable form.

Circulation: The Wall Street Journal, a US-based newspaper published by Dow Jones & Company, is tops in newspaper circulation in America with an average circulation of 2 million copies on weekdays.

Context: The next flu shot season will include several new vaccine options for consumers. Fearful of needles? There’s now an influenza vaccination just for you. Allergic to eggs? It won’t stop you from getting a flu shot. The new choices move influenza vaccinations closer to the personalized approach long sought by immunologists, but they may also prove bewildering to patients. Robert Jacobson, M.D., is a pediatrician with Mayo Clinic Children's Center. His research interests include childhood and adolescent vaccines and effectiveness and adverse consequences of vaccine delivery.

News Release: Mayo Clinic Expert Explains New Vaccine Options for Next Influenza Season

Mayo Clinic News Network: Flu Vaccines – Changes & Choices for 2013

Public Affairs Contacts: Bob Nellis, Sharon Theimer

ABC News
Going Pink: 7 Things You Need to Know Now About Breast Cancer
by John Green

… “Significant progress in the treatment of breast cancer has been achieved to date, but much work needs to be done in both research and education to help realize cures.” -Edith A. Perez, M.D., Deputy Director at Large, Mayo Clinic Cancer Center.

Circulation:  ABCNews.com is the official website for ABC News. Its wbesite receives more than 16.9 million unique visitors each month.

Context: Edith Perez, M.D., is deputy director at large, Mayo Clinic Cancer Center. She also serves as director of the Breast Cancer Translational Genomics Program and the Breast Program at Mayo Clinic in Florida.

Public Affairs Contact: Paul Scotti

NBC Latino
How to prevent obesity in our kids
by Dr. Joseph Sirven

Obesity is an epidemic in the Latino population and we need to take action because our kids may be the first generation to live a shorter life than our own.  NBC Latino’s Dr. Joseph Sirven walks you through the startling numbers and gives you ways to combat childhood obesity by increasing children’s physical activity and making better food choices.

Reach: NBC Latino is an English-language wesbite aimed at Hispanics featuring news and general interest information.

Context: Joseph Sirven, M.D., is chair of neurology at Mayo Clinic in Arizona. Dr. Sirven’s research pertains to all facets of the diagnosis and management of seizures and epilepsy.

Public Affairs Contact: Jim McVeigh

HealthDay
Parkinson's Patients at Genetic Risk for Dementia Might Be Identified Sooner
by Robert Preidt

…Mayo Clinic researchers found that Parkinson's patients who do not have this genetic mutation have higher levels of these fats in their blood. They also discovered that Parkinson's patients with high levels of these fats in their blood are more likely to have mental impairment and dementia, according to the study, which was published online Sept. 18 in the journal PLoS One.

Reach: HealthDay distributes its health news to media outlets several times each day and also posts its news on its website, which receives more than 39,000 unique vistitors each month.

Context: A genetic mutation, known as GBA, that leads to early onset of Parkinson's disease and severe cognitive impairment (in about 4 to 7 percent of all patients with the disease) also alters how specific lipids, ceramides and glucosylceramides are metabolized. Mayo Clinic researchers have found that Parkinson's patients who do not carry the genetic mutation also have higher levels of these lipids in the blood. Further, those who had Parkinson's and high blood levels were also more likely to have cognitive impairment and dementia. The research was recently published online in the journal PLOS ONE.

The discovery could be an important warning for those with Parkinson's disease. Parkinson's is the second most common neurodegenerative disease after Alzheimer's disease. There is no biomarker to tell who is going to develop the disease — and who is going to develop cognitive impairment after developing Parkinson's, says Michelle Mielke, Ph.D., a Mayo Clinic researcher and first author of the study.

News Release: Blood Biomarker Could Mark Severe Cognitive Decline, Quicker Progression Among Parkinson's Patients

Interview with Dr. Mielke on Mayo Clinic News Network: Parkinson's Blood Test May Reveal Disease Progression

Public Affairs Contact: Nick Hanson

ASU Insight
Leader of 'inactivity studies' tackles obesity head on, from every angle

Co-workers wear their walking shoes if they’ve scheduled a meeting with Dr. James Levine, co-director of the Mayo Clinic/Arizona State University Obesity Solutions Initiative.  He’s not known as the leader of the emerging field of “inactivity studies” for nothing.

Reach: ASU Insight is a weekly newspaper for the faculty and staff of Arizona State University. It is published by the university's marketing and strategic communications department. ASU Insight - Online has more than 22,000 unique visitors each month.

Context: James Levine, M.D., Ph.D., is a Mayo Clinic endocrinologist who is often sought out by journalists for his expertise. Basing his techniques of non-exercise activity on years of Mayo Clinic research, he offers cost-effective alternatives to office workers, school children and patients for losing weight and staying fit. Author, inventor, physician and research scientist, Dr. Levine has built on Mayo’s top status as a center of endocrinology expertise and has launched a multi-nation mission to fight obesity through practical, common-sense changes in behavior and personal environment.

Public Affairs Contact: Jim McVeigh

KARE11
Michael J. Fox is taking Parkinson's disease to prime-time with his new show

Parkinson's is going prime-time with NBC's newest show starring Michael J. Fox and Dr. Hassan, a Mayo Clinic Parkinson's expert, joined KARE Saturday to help educate on the disease…"What Michael J. Fox is doing to spread awareness on Parkinson's -- from fundraising to education to playing a TV character with the disease -- is very commendable," says Dr. Hassan. "Parkinson's disease touches the lives of many people. Education is vital."

Reach: KARE, an NBC affiliate in the Twin Cities has won the demographic of viewers 25 to 54 years-old in almost every Nielsen ratings sweeps period since the late 1980s, while placing second overall in households at 5, 6, and 10 p.m. since May 2006, trailing rival CBS affiliate WCCO.

Context: Anhar Hassan, M.D., is a Mayo Clinic neurologist.

Public Affairs Contacts: Nick Hanson, Rebecca Eisenman

Post-Bulletin
1,000 patients and counting get hearing restoration
by Jeff Hansel

Mayo Clinic recently completed cochlear implants to help restore hearing for its 1,000th patient. Mayo otolaryngologist Dr. Colin Driscoll said adults who lose hearing capacity tend to withdraw from social situations and can experience depression, and the implants help them "re-engage in life." "It is transformative," Driscoll said. "In some ways, I have a hard time overstating how big of an impact it has on people and their lives."

Circulation: The Post-Bulletin has a weekend readership of nearly 45,000 people and daily readership of more than 41,000 people. The newspaper serves Rochester, Minn., and southeast Minnesota.

Previous Coverage in September 20, 2013 Mayo Clinic in the News Weekly Highlights

Context: For more than 30 years, cochlear implants have been making a profound impact in the lives of deaf or severely hard of hearing children and adults by restoring their ability to hear. The program at Mayo Clinic was one of the earliest in the country to offer cochlear implants to patients when they were first approved. This month, Mayo Clinic surgeons performed surgery on their 1,000th cochlear implant patient. The patient, a 44-year-old man from northern Minnesota, lost his hearing more than three months ago due to a medical condition; this week, he was able to hear sounds again.

“I think it might be impossible to overstate the profound impact that these devices have on people,” says Colin Driscoll, M.D., an otolaryngologist at Mayo Clinic. “The first day you turn it on everyone is emotional. It’s a scary time sometimes, but it’s also an exciting time.”

News Release: Mayo Clinic Celebrates 1,000th Patient to Get Cochlear Implant

Public Affairs Contact: Kelley Luckstein

KAAL
Elmo Brings Smiles to Kids at Mayo Clinic
by Katie Eldred

With shots and needles the hospital can be a scary place for kids. Tuesday the children at Saint Marys hospital had a special visitor that changed that. Elmo made a stop to play and dance with kids staying at the hospital… "It's always fun to have special events, but I think to have someone like Elmo who all the children love, was extra fun," said Mayo Clinic’s Christina Wood. Wood is a Mayo Clinic music therapist. She says visits like this one are much more important than one may think.

Reach: KAAL is owned by Hubbard Broadcasting Inc., which owns all ABC Affiliates in Minnesota including KSTP in Minneapolis-St. Paul and WDIO in Duluth. KAAL, which operates from Austin, also has ABC satellite stations in Alexandria and Redwood Falls. KAAL serves Southeast Minnesota and Northeast Iowa.

Additional Coverage: KIMT, KTTC

Context: Pediatric patients at Mayo Clinic Children’s Center received a special treat when Elmo made a visit on Sept. 24.  Elmo brought joy and cheer to the patients by entertaining them and making music. And if that event wasn't enough, on Sept. 25, pediatric patients were surprised when real-life superheroes dropped down from the roof of Saint Marys Hospital and scaled the windows.  

Mayo Clinic Children's Center includes providers from over 40 medical and surgical specialties, all focused on children's health care needs. Each year, Mayo's medical teams provide expert care to children and teens, from common problems to the most complex situations.

Public Affairs Contact: Kelley Luckstein

KAAL
Superheroes Visit Saint Marys Hospital
by Steph Crock

Young patients at Mayo Clinic got a visit from some famous super heroes Wednesday. Batman, Spiderman, and the Hulk climbed down the walls of Saint Marys Hospital in front of a crowd of kids… "…when they dropped down it was priceless to see their smiles and just their reactions and excitement, it was great," said Katie Ausen with Mayo Clinic… "They never get to see a lot of this so it was an honor to do it," said Spiderman.

Reach: KAAL is owned by Hubbard Broadcasting Inc., which owns all ABC Affiliates in Minnesota including KSTP in Minneapolis-St. Paul and WDIO in Duluth. KAAL, which operates from Austin, also has ABC satellite stations in Alexandria and Redwood Falls. KAAL serves Southeast Minnesota and Northeast Iowa.

Additional Coverage: KTTC, KIMT

Context: Pediatric patients at Mayo Clinic Children’s Center received a special treat when Elmo made a visit on Sept. 24. Elmo brought joy and cheer to the patients by entertaining them and making music. And if that event wasn't enough, on Sept. 25, pediatric patients were surprised when real-life superheroes dropped down from the roof of Saint Marys Hospital and scaled the windows.

Mayo Clinic Children's Center includes providers from over 40 medical and surgical specialties, all focused on children's health care needs. Each year, Mayo's medical teams provide expert care to children and teens, from common problems to the most complex situations.

Public Affairs Contact: Kelley Luckstein

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Tags: ABC News, ABCnews.com, Affordable care act, Arizona State University, ASU Insight, Batman, blood biomarker, Bob Nellis, Breast Cancer, CDC, Chris Gade, CNBC, CNBC SquawkBox, cochlear implants, cognitive decline, dementia, Dr. Anhar Hassan, Dr. Colin Driscoll, Dr. Edith Perez. Mayo Clinic Breast Clinic, Dr. Jim Levine, Dr. John Noseworthy, Dr. Joseph Sirven, Dr. Michelle Mielke, Dr. Robert Jacobson, Dr. Stephen Cassivi, Elmo, endocrinology, ENT, esophageal disorders, FDA, flu, Food and Drug Administration, health care costs, health care reform, HealthDay, Influenza, Jim McVeigh, KAAL, KARE11, karl oestreich, KIMT, KTTC, Mayo Clinic, Mayo Clinic Cancer Center, Mayo Clinic Children's Center, Mayo Clinic Employee and Community Health Immunization Program, Mayo Clinic in Arizona, Mayo Clinic Transplant Center, Michael J. Fox, Morning Joe, MSNBC, NBC Latino, Nick Hanson, obamacare, Obesity, otolaryngologist, otolaryngology, parkinson's disease, Paul Scotti, Phoenix, pills, PLoS One, Post Bulletin, rochester, Scottsdale, Sharon Theimer, Spiderman, swallowing, the Hulk, thoracic surgeon, Traci Klein, Twin Cities, Type A viruses, Type B viruses, vaccines, Wall Street Journal, weight loss

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