Items Tagged ‘nonprofit organization’

March 4, 2010

Two Health Charities Rank as America’s Most-Trusted Nonprofit Brands

By Kelley Luckstein

St. Jude Children’s Research Hospital and Susan G. Komen for the Cure are the two most trusted nonprofit brand names in America, according to a new survey by Harris Interactive…   In descending order, the 10 brands to which respondents said they would be most likely to donate were: Susan G. Komen for the Cure, […]

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Tags: charities, nonprofit organization


December 21, 2009

Clawing their way Back

By Kelley Luckstein

A negative 13.4 percent return on investment is hardly something to crow about.  But when your peers are faring much worse, you can breathe a little easier.    Macalester College weathered such a return on its endowment fund last year by adhering to its investment policy: Manage for the long term but be mindful of […]

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Tags: campaign, endowments, investments, nonprofit organization


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