August 15, 2012

Mayo Exec: Social Media “Not An Option, It’s a Requirement”


A young woman might not have gone to Mayo Clinic to undergo a special technique for treating a wrist injury if it hadn't been for a live Twitter chat facilitated by USA Today, the hospital's social media guru told attendees at the World Health Care Congress' mobile health innovations talk on Monday morning…In a panel discussion on mobile health, Dr. Farris Timimi, medical director of the Mayo Clinic Center for Social Media, said hospitals must turn to social media to help advertise their services and even to help further research on rare diseases. by Brendon Nafziger   4/15/12

Tags: Dr. Farris Timimi, Innovation (Center of), Mayo Clinic Center for, Social Media, twitter, World Health Care Congress

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