February 4, 2013

What does Rochester need to offer to become a global destination?

By Logan Lafferty

Mayo Clinic's own market research shows there is something missing, a 'satisfaction gap,' before Rochester can become a global medical destination…In 2009, Mayo employee Bobby Davis, 38, and his girlfriend moved to Rochester from Phoenix after he landed a dream job as a user interface designer for web and mobile devices. "We had heard some of the rumblings about how there's nothing to do and we dismissed all that," Davis said. "We said, 'No, we're going to get out, we're going to ski, snowshoe. We're going to get out into nature and take pictures.' And we did all that. And that was fun for about six to eight months."

Additional Coverage: WIZM, KIMT, Post BulletinPost Bulletin, MPR, TPT, Pioneer Press, Pioneer Press


MPR by Elizabeth Baier

Tags: appeal, Facilities, global medical destination, market research, Mayo Clinic Rochester, MPR, satisfaction gap

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