July 13, 2018

Welcome to Appsonville: Tips from First Coast technologists on turning ideas into reality

By Kelley Luckstein

Jacksonville Business Journal
by Will Robinson

The barriers of entry for building an app have all but disappeared: Anyone with coding knowledge or the means to pay for those with such skills can do so fairly easily. But building a successful business based Jacksonville Business Journal newspaper logoon an app is a different endeavor, requiring entrepreneurs to develop, secure, scale, monetize and market their app. Mayo Clinic, which developed an Alexa skill for first-aid tips, similarly had a complex development process. Before the app-development team, based in Minnesota, could build an app, editors had to find a way to translate textbook-like medical steps into conversational snippets, according to Dr. Sandhya Pruthi, general internal medicine physician and associate medical director of Mayo Clinic Global Business Solutions. “People want 20-second answers,” said Pruthi. “'Get me what I need to know now.'”

Circulation:  The Jacksonville Business Journal is one of 61 newspapers published by American City Business Journals.

Context: The Jacksonville Business Journal was working on a story about app developers and reached out to Mayo because of the first-aid Alexa skill developed by Mayo Clinic.

Contact: Kevin Punsky 

Tags: Alexa, Dr. Sandhya Pruthi, first aid, Uncategorized

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