Reach: Rochester Magazine averages more than 56,000 readers per issue. In addition to the nearly 15,000 copies distributed monthly, Rochester Magazine is also released in its entirety in a turn-the-page format on www.rochestermagazine.com. The magazine's online readership averages 40,000 unique viewers each month.
Context: As director of the Clinical Parasitology Laboratory in Mayo Clinic's Department of Laboratory Medicine and Pathology, Bobbi Pritt, M.D. has coordinated the development of real-time polymerase chain reaction (PCR) assays for multiple tick and mosquito-borne pathogens such as Plasmodium knowlesi, Borrelia mayonii, Borrelia miyamotoi, Powassan virus and chikungunya virus. Dr. Pritt's Creepy Dreadful Parasites blog can be found here.
Contact: Heather Carlson Kehren