January 20, 2012
Teaching hospitals ramp up advertising to gain clinicians, patients
With medical centers spending 20 percent more on advertising in 2011, more hospitals are beefing up their marketing campaigns, especially academic medical centers–the newcomers to the national advertising world, NPR reports…Top ad spenders include leading organizations Mayo Clinic, Mount Sinai and New York Presbyterian. Fierce Healthcare, by Karen Cheung, 1/5/2012
January 19, 2012
In Tight Times, Medical Schools Market Themselves
Hospitals stepped up their advertising in 2011, and some newcomers to the national marketing game are academic medical centers. While the coast-to-coast commercials help attract faculty and students, they’re also aimed at getting more paying patients to travel for treatment. The biggest spenders on advertising are, not surprisingly, the household names in medical care. Mayo […]
January 19, 2012
The renowned hospital has teamed with Arizona State University to create a new training model, teaching doctors not only about medicine, but also how to deliver it most effectively and efficiently. If donations come quickly — Mayo plans to leverage private money for the deal — classes could begin as early as 2014. Arizona Republic, […]
January 19, 2012
U of M and Mayo Clinic Renew Partnership
The Mayo Clinic and the University of Minnesota renewed their century-old partnership during a visit from the school’s president. U of M President Eric Kaler met with Mayo Clinic CEO and President, Dr. John Noseworthy, to sign a memorandum Thursday. Additional Partnership coverage: Post-Bulletin KAAL, 12/2011
December 28, 2011
2012 hopes: fixes, jobs, generosity
Quick fundraising… for Mayo Clinic’s new medical school in Scottsdale. The renowned hospital has teamed with Arizona State University to create a new training model, teaching doctors not only about medicine, but also how to deliver it most effectively and efficiently. If donations come quickly — Mayo plans to leverage private money for the deal […]
November 16, 2011
Mayo Clinic to teach online in Ethiopia
Funded by a $1.25 million grant, Mayo Clinic plans to teach medical professionals in Ethiopia through a groundbreaking online educational system…”This is one of the first online education programs of its kind to reach Africa,” said Dr. Zelalem Temesgen, the Mayo Clinic doctor who will lead the HIV eCurriculum. Post-Bulletin, Jeff Kiger, 11/16/11 Additional coverage: […]
November 16, 2011
Make English one for the books
Many departments at the University of Minnesota take advantage of the resources of the Twin Cities to make them special. For example, the BFA Acting program has a partnership with the Guthrie Theater, and our medical school is involved with Mayo Clinic and Fairview. MN Daily, 11/16/11
October 27, 2011
New website details Mayo Clinic-ASU partnership
A newly launched website provides a comprehensive look at the innovations that are part of ASU’s growing partnership with Mayo Clinic. The website – mayo.asu.edu – summarizes ongoing research and initiatives, as well as opportunities for students, faculty, staff and the public, to help transform health care and medical education. ASU News, 10/27/11
September 30, 2011
Mayo Clinic plans med school in Scottsdale
Mayo Clinic will join forces with Arizona State University to develop a new $266 million medical-school branch in Scottsdale that could begin teaching medical students by 2014. Mayo Clinic’s plan to raise and spend millions of dollars is the latest example of Arizona’s health-care providers pursuing lucrative investments in new buildings, technology, education and research […]
September 29, 2011
Mayo Clinic to add medical school in Scottsdale, Ariz.
For the first time, the Mayo Clinic plans to open a branch of its medical school outside Minnesota, at its medical facility in Scottsdale, Ariz. The move, announced Tuesday, will effectively double the size of Mayo’s medical school, which has historically enrolled only about 50 students a year in Rochester, Minn… The new program is […]